McLaren Racing Has A New Plan To Tackle Climate Change
A study done by consulting firm @Accenture shows that 37% of global companies have plans in place to reach net zero by 2050, but only 18% are on track to comply with their own plans by that time. In an effort to be part of, or even outpace the 18%, @McLaren is attacking the issue from both ends.
The racing organisation has won twenty F1 championships, 183 grand prix and three Indy 500s. It also conquered the 24-hour race at Le Mans on its first attempt. Now McLaren is partnering its speed and innovation with those of carbon removal company @UNDO - as well as @The Great Barrier Reef Foundation and Mombak - as part of its new Climate Contribution Programme (CCP), which aims to accelerate the removal of excess carbon dioxide from the atmosphere and scale climate solutions.
The CCP was announced on the last day of November, coinciding with the first day of the United Nations 28th Conference of the Parties (COP 28) in Dubai.
McLaren’s announcement of a new climate program brings a sliver of hope to a frustrated public, and once again shows that (motor)sports can help lead the way in the fight to reduce emissions and preserve a livable planet. CEO Zak Brown says is “an absolute business priority for McLaren.”
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